Wednesday, September 9, 2026
Latest News from RAMP:
  • BFOA Awards Two Broadcasting Scholarships
  • Marcotte Named PD, KIOZ & KGB-FM/San Diego
  • Pros On The Loose: Eddie Volkman
  • Cumulus Actually Utilizing GREG FM 24/7 Content
  • Rick Thomas’ Hawaiian Reimagination Campaign
  • Bluesky
RAMP – Radio and Music Pros

RAMP – Radio and Music Pros

Radio and Music Pros

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NuVoodoo

NuVoodoo - Moneyball for Radio 

Moneyball: Likely Ratings Participants Who Prefer Classic Hits and Classic Rock

December 2, 2024December 1, 2024 kevincarter NuVoodoo

Thanks again to NuVoodoo EVP Marketing Strategy, Mike O’Connor, for his help with the massive lift of this week’s Moneyball

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: A Thanksgiving Message from Carolyn Gilbert

November 25, 2024November 24, 2024 kevincarter NuVoodoo

• Thanksgiving has always been my favorite holiday.  Over the years, I’ve come to refer to it as the National

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NuVoodoo - Moneyball for Radio 

Moneyball: Likely Ratings Participants Who Prefer Top 40 & Hot AC, Pt. 2

November 18, 2024November 17, 2024 kevincarter NuVoodoo

Thanks again to NuVoodoo EVP Marketing Strategy, Mike O’Connor, for his help with the massive lift of this week’s Moneyball

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Fast Facts About Likely Ratings Participants Who Prefer Top 40 & Hot AC

November 11, 2024November 10, 2024 kevincarter NuVoodoo

• Thanks to NuVoodoo EVP Marketing Strategy, Mike O’Connor, for his help with the massive lift of this week’s Moneyball

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: ‘Tis the Season to Plan Budgets

November 4, 2024November 3, 2024 kevincarter NuVoodoo

• For the coming year in the radio business, you’ll again be asked to do more with less. If you’re

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NuVoodoo - Moneyball for Radio 

Moneyball: Essential Things to Know About Heavy Podcast Listeners

October 28, 2024October 27, 2024 kevincarter NuVoodoo

It’s Mike O’Connor, NuVoodoo EVP Marketing Strategy, at the keyboard for this week’s Moneyball for Radio.  Part 1: Decoding the

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NuVoodoo - Moneyball for Radio 

Moneyball: Fast Facts About Likely Ratings Participants Who Prefer Country Radio

October 21, 2024October 21, 2024 kevincarter NuVoodoo

• It’s Mike O’Connor, NuVoodoo EVP Marketing Strategy, at the keyboard for this week’s Moneyball for Radio.  NuVoodoo’s Ratings Prospect

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: The Truth About “Rolled” Samples

October 14, 2024October 13, 2024 kevincarter NuVoodoo

• Talking to potential music research clients we regularly hear about their current research vendor giving them “rolled” samples. A

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NuVoodoo - Moneyball for Radio 

Moneyball: Nielsen Lowers the Bar … to Three Minutes

October 7, 2024October 4, 2024 kevincarter NuVoodoo

• It’s not unprecedented, but it is new and different: Nielsen is planning to drop the requirement of five minutes

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: What’s More Important: P1 or 1P?

September 30, 2024September 30, 2024 kevincarter NuVoodoo

• The other day, we heard the midday host on the local Classic Rock station mention an article about the

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BREAKING NEWS

Marcotte Named PD, KIOZ & KGB-FM/San Diego
ACTIVE ROCK BRANDING/MARKETING BREAKING NEWS CLASSIC ROCK PROGRAMMING PROS IN MOTION STREAMING 

Marcotte Named PD, KIOZ & KGB-FM/San Diego

September 8, 2026 kevincarter Comments Off on Marcotte Named PD, KIOZ & KGB-FM/San Diego

• iHeartMedia has tapped 14-year company veteran Ben Marcotte as Program Director of Active Rock KIOZ (Rock 105.3 FM) and

NuVoodoo

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DIGITAL

West Roland Right Back To Radio
ALTERNATIVE BRANDING/MARKETING CLASSIC ROCK DIGITAL EXECUTIVE ACTION FRONT PAGE Mainstream Rock NEWS/TALK/SPORTS RHYTHMIC SALES TOP 40 

West Roland Right Back To Radio

September 3, 2026 kevincarter Comments Off on West Roland Right Back To Radio

• He’s baaaack! After a nearly three-year industry hiatus, we are happy to see Roland West is back inside the

RIAA Reports $6B Mid-Year Music Revenue
DIGITAL EXECUTIVE ACTION FINANCIAL FRONT PAGE LABEL LOVE MILESTONES SALES STREAMING 

RIAA Reports $6B Mid-Year Music Revenue

September 1, 2026 kevincarter Comments Off on RIAA Reports $6B Mid-Year Music Revenue
Triton Forges Partnership With RCS
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING SALES STREAMING 

Triton Forges Partnership With RCS

August 31, 2026 kevincarter Comments Off on Triton Forges Partnership With RCS
Howard Live On Mondays, Streams On HBO Max
BRANDING/MARKETING DIGITAL FRONT PAGE MILESTONES MORNING SHOWS PROGRAMMING Satellite Radio STREAMING 

Howard Live On Mondays, Streams On HBO Max

August 31, 2026 kevincarter Comments Off on Howard Live On Mondays, Streams On HBO Max
Super Hi-Fi Names James Mgr., Stations Ops
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING PROS IN MOTION STREAMING 

Super Hi-Fi Names James Mgr., Stations Ops

August 27, 2026 kevincarter Comments Off on Super Hi-Fi Names James Mgr., Stations Ops

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WELCOME! WE’RE KEVIN & STEVE

Steve & Kevin
RAMP (Radio and Music Pros): Founded in September 2009, owned and operated by
Kevin Carter & Steve Resnik

LATEST POSTS

BFOA Awards Two Broadcasting Scholarships
CHARITY EDUCATION EXECUTIVE ACTION FINANCIAL FRONT PAGE PUBLIC SERVICE 

BFOA Awards Two Broadcasting Scholarships

September 8, 2026 kevincarter Comments Off on BFOA Awards Two Broadcasting Scholarships

• The Broadcasters Foundation of America (BFOA) announced the two recipients of its inaugural Scholarship Fund: Nathaniel Bradley, a Sports

Marcotte Named PD, KIOZ & KGB-FM/San Diego
ACTIVE ROCK BRANDING/MARKETING BREAKING NEWS CLASSIC ROCK PROGRAMMING PROS IN MOTION STREAMING 

Marcotte Named PD, KIOZ & KGB-FM/San Diego

September 8, 2026 kevincarter Comments Off on Marcotte Named PD, KIOZ & KGB-FM/San Diego
Pros On The Loose: Eddie Volkman
ADULT HITS CLASSIC HITS DOWNSIZING FREE AGENT FRONT PAGE MILESTONES MORNING SHOWS 

Pros On The Loose: Eddie Volkman

September 8, 2026 kevincarter Comments Off on Pros On The Loose: Eddie Volkman

LABEL LOVE

CMA Hosting Hat Trick For Lainey Wilson
AWARDS BRANDING/MARKETING CONCERTS COUNTRY FRONT PAGE LABEL LOVE MILESTONES STREAMING TELEVISION 

CMA Hosting Hat Trick For Lainey Wilson

September 7, 2026 kevincarter Comments Off on CMA Hosting Hat Trick For Lainey Wilson
Johnson Joins MCA As VP/Streaming
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE PROS IN MOTION STREAMING 

Johnson Joins MCA As VP/Streaming

September 1, 2026 kevincarter Comments Off on Johnson Joins MCA As VP/Streaming
Consider BMG & Concord Completely Combined
BRANDING/MARKETING EXECUTIVE ACTION FINANCIAL FRONT PAGE LABEL LOVE MILESTONES STREAMING TRANSACTIONS 

Consider BMG & Concord Completely Combined

September 1, 2026 kevincarter Comments Off on Consider BMG & Concord Completely Combined
RIAA Reports $6B Mid-Year Music Revenue
DIGITAL EXECUTIVE ACTION FINANCIAL FRONT PAGE LABEL LOVE MILESTONES SALES STREAMING 

RIAA Reports $6B Mid-Year Music Revenue

September 1, 2026 kevincarter Comments Off on RIAA Reports $6B Mid-Year Music Revenue
Auxio Extra Active With Mediabase
ACTIVE ROCK FRONT PAGE LABEL LOVE PROGRAMMING RESEARCH STREAMING STREAMING 

Auxio Extra Active With Mediabase

August 31, 2026 kevincarter Comments Off on Auxio Extra Active With Mediabase
WMG/Blavatnik Fund Reveals ’26 Grantees
CHARITY EDUCATION EXECUTIVE ACTION FINANCIAL FRONT PAGE LABEL LOVE TRANSACTIONS 

WMG/Blavatnik Fund Reveals ’26 Grantees

August 27, 2026 kevincarter Comments Off on WMG/Blavatnik Fund Reveals ’26 Grantees

PROGRAMMING

Marcotte Named PD, KIOZ & KGB-FM/San Diego
ACTIVE ROCK BRANDING/MARKETING BREAKING NEWS CLASSIC ROCK PROGRAMMING PROS IN MOTION STREAMING 

Marcotte Named PD, KIOZ & KGB-FM/San Diego

September 8, 2026 kevincarter Comments Off on Marcotte Named PD, KIOZ & KGB-FM/San Diego
Cumulus Actually Utilizing GREG FM 24/7 Content
BRANDING/MARKETING CLASSIC HITS FRONT PAGE PROGRAMMING STREAMING SYNDICATION 

Cumulus Actually Utilizing GREG FM 24/7 Content

September 8, 2026 kevincarter Comments Off on Cumulus Actually Utilizing GREG FM 24/7 Content
Rick Thomas’ Hawaiian Reimagination Campaign
BRANDING/MARKETING CLASSIC HITS COUNTRY FRONT PAGE PROGRAMMING RATINGS STREAMING 

Rick Thomas’ Hawaiian Reimagination Campaign

September 8, 2026 kevincarter Comments Off on Rick Thomas’ Hawaiian Reimagination Campaign
Cane & Sabrina Wake Up Long Island’s Wolf
BRANDING/MARKETING COUNTRY FRONT PAGE MORNING SHOWS PROGRAMMING PROS IN MOTION STREAMING 

Cane & Sabrina Wake Up Long Island’s Wolf

September 8, 2026 kevincarter Comments Off on Cane & Sabrina Wake Up Long Island’s Wolf
Jones Upped To Brand Mgr., WAMO/Pittsburgh
BRANDING/MARKETING FRONT PAGE PROGRAMMING URBAN 

Jones Upped To Brand Mgr., WAMO/Pittsburgh

September 8, 2026 kevincarter Comments Off on Jones Upped To Brand Mgr., WAMO/Pittsburgh
New Morning Mixture At Mix 100
BRANDING/MARKETING FRONT PAGE HOT AC MORNING SHOWS PROGRAMMING STREAMING 

New Morning Mixture At Mix 100

September 8, 2026 kevincarter Comments Off on New Morning Mixture At Mix 100

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