Jimmy Fund Reaches $65+ Million
• Audacy’s WEEI/Boston helped raise over $3.5 million for Dana-Farber Cancer Institute during the 20th anniversary WEEI/NESN Jimmy Fund Radio-Telethon, presented by Arbella Insurance. This year’s event brought the fundraising total to over $65 million since it was originally launched in 2002 as a partnership between WEEI and Boston Red Sox. New England Sports Network (NESN) joined as a broadcast partner in 2003.
The WEEI/NESN Jimmy Fund Radio-Telethon was part of a 36-hour live broadcast during WEEI’s weekday programming on Aug. 23 & 24 — The Greg Hill Show, Gresh & Keefe, and Merloni, Fauria & Mego were simulcast on NESN, welcomed Dana-Farber patients and their families, doctors, researchers, nurses and executives. The event was also simulcast on the WEEI Sports Radio Network and NESN during two Red Sox game broadcasts and postgame programming.
The WEEI/NESN Jimmy Fund Radio-Telethon also featured appearances by Massachusetts Governor Charlie Baker; New Hampshire Governor Chris Sununu and Labor Secretary Marty Walsh; executives and coaches from the Boston Red Sox, Bruins, Celtics and New England Patriots; current and former Boston athletes including Mac Jones, David Ortiz, Richard Seymour, Shawn Thornton, Rich Hill, Garret Whitlock, Jonny Gomes, Charlie Davies, Brock Holt, Roger Clemens and more; plus Boston celebrities Denis Leary, Michael Bivins and Lenny Clarke, to name a few.
“This was the 20th anniversary of the Jimmy Fund Radio-Telethon, and our listeners and sponsors came through like never before,” said Mike Thomas, SVP/Market Manager, Audacy Boston. “To hear the doctors talk about the progress that is being made, the clinical trials that are ongoing and to hear from patients about how Dana-Farber saved their life will forever be in our hearts and minds. There really is nothing like the two days of this fundraiser.” For more information on this year’s event, including a full list of guests, photos, videos and audio clips, please visit weei.com/jimmyfund.
