Big Loud Teams Up With Severance Records
• Big Loud is proud to announce a new joint venture with Severance Records, an independent, Nashville-based modern rock label helmed by a couple of longtime industry pros — Co-Presidents Mike Easterlin and Steve “Stevo” Robertson.
Easterlin most recently served as Co-President of Elektra Entertainment after serving as President/GM at Fueled By Ramen and Roadrunner Records. He earlier held leadership roles at Island Def Jam and started his career at Virgin Records.
Robertson joins Severance after a 25-year run with Atlantic Records, most recently serving as GM/SVP of A&R, Pop/Rock for the label’s Nashville presence. Robertson notably signed Shinedown, Paramore, Rainbow Kitten Surprise, Knox, and A Day To Remember, among others, and helped develop GAYLE, Collective Soul, Seven Mary Three, Matchbox 20, and more.
“Stevo and I could not be more excited to be joining the Big Loud family,” said Easterlin. “[Big Loud Partners] Seth [England], Joey [Moi], Craig [Wiseman], and [Big Loud Rock/Big Loud Management Partner + President] Greg [Thompson] have been so supportive from the first time we met about building this partnership together. Watching the company that Big Loud has become in the country space only drives Stevo and I to want to make Severance Records the same kind of force in the alternative space. Our goal is to be rooted in Nashville, but global in vision.”
Pictured, above, (l-r): Greg Thompson, Steve “Stevo” Robertson, Mike Easterlin, Joey Moi, and Seth England. [Image by Brayln Kelly]
• Severance Records is impacting the alternative space now, starting with their flagship signing, Dexter and The Moonrocks. Hailing from Abilene, TX, and rooted in Southern alt/alt-rock, Dexter and The Moonrocks have created a distinct sound, labeled by fans as “Western Space Grunge.”
“When Mike and I laid the groundwork for Severance Records, we were driven by a genuine love for rock music and an instinct to follow its evolving path,” said Robertson. “We’re shaping a unique culture. Our focus is alternative — alt-rock, alt-pop, alt-country, and indie rock. We’re drawn to authentic, unconventional sounds. Dexter and The Moonrocks are at the forefront of that. As our first signing, they represent the distinct sound of Severance Records.”
Pictured: Robertson (left) and Easterlin (right) bookend their inaugural signing, Dexter and The Moonrocks — Ryan Fox (Drums), Ryan Anderson (Lead Guitar), James Tuffs (Lead Vocalist/Rhythm Guitar), Ty Anderson (Bass). [Image by Barrett Lewis]