Sunday, January 11, 2026
Latest News from RAMP:
  • Audacy SVP Martin Relinquishes Alice Stripes
  • Blythe & Klein Named Big Loud Co-Presidents
  • Remembering Bob Green
  • Remembering Jerry Cesak
  • ‘Octavius’ Awarded Nights At WIMZ/Knoxville
  • Bluesky
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NuVoodoo – Moneyball for Radio

NuVoodoo - Moneyball for Radio 

Moneyball: Three Weeks Until Spring Book

March 4, 2024March 3, 2024 kevincarter NuVoodoo

Last week we showed that TikTok is now a part of the Foundational Four platforms for NuVoodoo marketing when demos

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NuVoodoo - Moneyball for Radio 

Moneyball: A New Option for Ad Placement

February 26, 2024February 25, 2024 kevincarter NuVoodoo

• The results of NuVoodoo Ratings Prospects Study 23 make it clear, there’s a new ad platform option for stations

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NuVoodoo - Moneyball for Radio 

Moneyball: Ready? Spring Book’s Just Weeks Away

February 19, 2024February 18, 2024 kevincarter NuVoodoo

• The spring book starts in about five weeks as you’re likely to be reading this. If you’re planning a

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NuVoodoo - Moneyball for Radio 

Moneyball: Devil’s in the Details (i.e., the Data)

February 12, 2024February 11, 2024 kevincarter NuVoodoo

• The latest NuVoodoo Ratings Prospects Study shows interesting shifts in the percentages who pay attention to ads in various

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NuVoodoo - Moneyball for Radio 

Moneyball: How Much Contest $$$ Do You NEED?

February 5, 2024February 4, 2024 kevincarter

• The news that America’s most famous groundhog, Punxsutawney Phil, did not see his shadow arrived as this is being

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NuVoodoo - Moneyball for Radio 

Moneyball: Fishing Where the Fish Are, Sort Of …

January 29, 2024January 28, 2024 kevincarter NuVoodoo

We’re digging through the data collected from over 3,200 14-54s nationwide in our latest NuVoodoo Ratings Prospects Study as we

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NuVoodoo - Moneyball for Radio 

Moneyball: New Study Coming with New Info

January 22, 2024January 21, 2024 kevincarter NuVoodoo

• The 24th in our series of twice-annual Ratings Prospects Studies has just finished fielding. In the weeks ahead we’ll

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NuVoodoo - Moneyball for Radio RESEARCH 

Moneyball: Options for Decision-Making

January 15, 2024January 15, 2024 kevincarter NuVoodoo

• The spring ratings period starts in about 10 weeks. As we noted last week, we’re still at the point

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NuVoodoo - Moneyball for Radio RATINGS RESEARCH 

Moneyball: The Most Potent Research Choice Is…

January 8, 2024March 3, 2024 kevincarter NuVoodoo

• The spring ratings period starts in about 11 weeks. We tell ourselves that’s plenty of time to get marketing

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NuVoodoo - Moneyball for Radio 

A Special Year-End Message

December 11, 2023December 10, 2023 kevincarter NuVoodoo

• A Special Year-End Message from NuVoodoo Founder/President Carolyn Gilbert A dear friend of mine went for a walk two

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BREAKING NEWS

Audacy SVP Martin Relinquishes Alice Stripes
BREAKING NEWS EXECUTIVE ACTION HOT AC PROGRAMMING 

Audacy SVP Martin Relinquishes Alice Stripes

January 9, 2026 kevincarter Comments Off on Audacy SVP Martin Relinquishes Alice Stripes

• Audacy announced that Michael Martin has stepped down from his role as Brand Manager of Hot AC KLLC (Alice

NuVoodoo

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DIGITAL

Podscribe Measures Up To Audacy
DIGITAL EXECUTIVE ACTION FRONT PAGE PODCASTING PROGRAMMING RESEARCH STREAMING 

Podscribe Measures Up To Audacy

January 8, 2026 kevincarter Comments Off on Podscribe Measures Up To Audacy

• Audacy has named Podscribe as a preferred measurement partner, beginning this year. Through this partnership, Podscribe will enable attribution

SonicTrek.AI Welcomes Cat Thomas
ALTERNATIVE BRANDING/MARKETING CLASSIC HITS CLASSIC ROCK COUNTRY DIGITAL FRONT PAGE PROGRAMMING PROS IN MOTION STREAMING 

SonicTrek.AI Welcomes Cat Thomas

January 7, 2026 kevincarter Comments Off on SonicTrek.AI Welcomes Cat Thomas
iHeart, Netflix Ink Video Podcast Deal
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE MILESTONES MORNING SHOWS PODCASTING PROGRAMMING STREAMING TRANSACTIONS 

iHeart, Netflix Ink Video Podcast Deal

December 16, 2025 kevincarter Comments Off on iHeart, Netflix Ink Video Podcast Deal
Taylor & Alex Dominate RIAA Year-End List
AWARDS BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE LABEL LOVE MILESTONES 

Taylor & Alex Dominate RIAA Year-End List

December 11, 2025 kevincarter Comments Off on Taylor & Alex Dominate RIAA Year-End List
WCM Totally In Sync With Robinson
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING 

WCM Totally In Sync With Robinson

December 11, 2025 kevincarter Comments Off on WCM Totally In Sync With Robinson

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WELCOME! WE’RE KEVIN & STEVE

Steve & Kevin
RAMP (Radio and Music Pros): Founded in September 2009, owned and operated by
Kevin Carter & Steve Resnik

LATEST POSTS

Audacy SVP Martin Relinquishes Alice Stripes
BREAKING NEWS EXECUTIVE ACTION HOT AC PROGRAMMING 

Audacy SVP Martin Relinquishes Alice Stripes

January 9, 2026 kevincarter Comments Off on Audacy SVP Martin Relinquishes Alice Stripes

• Audacy announced that Michael Martin has stepped down from his role as Brand Manager of Hot AC KLLC (Alice

Blythe & Klein Named Big Loud Co-Presidents
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING 

Blythe & Klein Named Big Loud Co-Presidents

January 9, 2026 kevincarter Comments Off on Blythe & Klein Named Big Loud Co-Presidents
Remembering Bob Green
CONDOLENCES FRONT PAGE TOP 40 

Remembering Bob Green

January 9, 2026 kevincarter Comments Off on Remembering Bob Green

LABEL LOVE

Blythe & Klein Named Big Loud Co-Presidents
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING 

Blythe & Klein Named Big Loud Co-Presidents

January 9, 2026 kevincarter Comments Off on Blythe & Klein Named Big Loud Co-Presidents
Your ’26 iHeartRadio Awards Nominees
AWARDS BRANDING/MARKETING CONCERTS FRONT PAGE LABEL LOVE STREAMING TELEVISION TOP 40 

Your ’26 iHeartRadio Awards Nominees

January 8, 2026 kevincarter Comments Off on Your ’26 iHeartRadio Awards Nominees
Remembering Bill Pfordresher
CONDOLENCES FRONT PAGE LABEL LOVE 

Remembering Bill Pfordresher

January 7, 2026 kevincarter Comments Off on Remembering Bill Pfordresher
Holmes Earns Warner Records VP Stripes
EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING TOP 40 

Holmes Earns Warner Records VP Stripes

January 7, 2026 kevincarter Comments Off on Holmes Earns Warner Records VP Stripes
PR Pro James Steven Moves From WMG To UMG
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

PR Pro James Steven Moves From WMG To UMG

January 6, 2026 kevincarter Comments Off on PR Pro James Steven Moves From WMG To UMG
CRS ’26 Reveals ‘New Faces’ Lineup
CONCERTS CONVENTIONS COUNTRY FRONT PAGE LABEL LOVE 

CRS ’26 Reveals ‘New Faces’ Lineup

January 5, 2026 kevincarter Comments Off on CRS ’26 Reveals ‘New Faces’ Lineup

PROGRAMMING

Audacy SVP Martin Relinquishes Alice Stripes
BREAKING NEWS EXECUTIVE ACTION HOT AC PROGRAMMING 

Audacy SVP Martin Relinquishes Alice Stripes

January 9, 2026 kevincarter Comments Off on Audacy SVP Martin Relinquishes Alice Stripes
Podscribe Measures Up To Audacy
DIGITAL EXECUTIVE ACTION FRONT PAGE PODCASTING PROGRAMMING RESEARCH STREAMING 

Podscribe Measures Up To Audacy

January 8, 2026 kevincarter Comments Off on Podscribe Measures Up To Audacy
SonicTrek.AI Welcomes Cat Thomas
ALTERNATIVE BRANDING/MARKETING CLASSIC HITS CLASSIC ROCK COUNTRY DIGITAL FRONT PAGE PROGRAMMING PROS IN MOTION STREAMING 

SonicTrek.AI Welcomes Cat Thomas

January 7, 2026 kevincarter Comments Off on SonicTrek.AI Welcomes Cat Thomas
Pros On The Loose: Joey Brooks
COUNTRY DOWNSIZING EXECUTIVE ACTION FREE AGENT FRONT PAGE PROGRAMMING 

Pros On The Loose: Joey Brooks

January 6, 2026 kevincarter Comments Off on Pros On The Loose: Joey Brooks
Jim Murphy Ready To Wrap It Up
FRONT PAGE MILESTONES PROGRAMMING PROS IN MOTION 

Jim Murphy Ready To Wrap It Up

January 6, 2026 kevincarter Comments Off on Jim Murphy Ready To Wrap It Up
Steve King Ready For His Next Chapter
FREE AGENT FRONT PAGE MILESTONES PROGRAMMING PROS IN MOTION 

Steve King Ready For His Next Chapter

January 5, 2026 kevincarter Comments Off on Steve King Ready For His Next Chapter

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