Moneyball: Three Weeks Until Spring Book
Last week we showed that TikTok is now a part of the Foundational Four platforms for NuVoodoo marketing when demos
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NuVoodoo – Moneyball for Radio
Moneyball: A New Option for Ad Placement
• The results of NuVoodoo Ratings Prospects Study 23 make it clear, there’s a new ad platform option for stations
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Moneyball: Ready? Spring Book’s Just Weeks Away
• The spring book starts in about five weeks as you’re likely to be reading this. If you’re planning a
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Moneyball: Devil’s in the Details (i.e., the Data)
• The latest NuVoodoo Ratings Prospects Study shows interesting shifts in the percentages who pay attention to ads in various
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Moneyball: How Much Contest $$$ Do You NEED?
• The news that America’s most famous groundhog, Punxsutawney Phil, did not see his shadow arrived as this is being
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Moneyball: Fishing Where the Fish Are, Sort Of …
We’re digging through the data collected from over 3,200 14-54s nationwide in our latest NuVoodoo Ratings Prospects Study as we
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Moneyball: New Study Coming with New Info
• The 24th in our series of twice-annual Ratings Prospects Studies has just finished fielding. In the weeks ahead we’ll
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Moneyball: Options for Decision-Making
• The spring ratings period starts in about 10 weeks. As we noted last week, we’re still at the point
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Moneyball: The Most Potent Research Choice Is…
• The spring ratings period starts in about 11 weeks. We tell ourselves that’s plenty of time to get marketing
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A Special Year-End Message
• A Special Year-End Message from NuVoodoo Founder/President Carolyn Gilbert A dear friend of mine went for a walk two
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