Atlantic Launches Podcast Initiative
The Atlantic Records Podcasts initiative is the brainchild of Atlantic’s Tom Mullen, Vice President, Marketing Catalog (pictured, below), who has hosted his own acclaimed podcast music series, Washed Up Emo for seven years. Atlantic Records Podcasts premieres with its first weekly series, What’d I Say, featuring intimate interviews with current Atlantic recording artists Jason Mraz, Whethan, MILCK, Lil Skies, Chappell Roan, Trivium, Sweater Beats, Josie Dunne and Molly Kate Kestner. The series takes its name from the Ray Charles classic, released by Atlantic in 1959. Other podcast series on deck include Inside the Album, Respect: Women of Atlantic, and a series devoted to the rich Atlantic Records archives.
Mullen noted, “As I discovered doing my own podcasts, they are an incredibly powerful way of feeding fans’ hunger for intimate knowledge of the artists they love, while also connecting them to new voices. The birth of Atlantic Records Podcasts has been a labor of love for many of us at the company, and I’m looking forward to working with our incredible artists and my label teammates to create an outstanding series of shows devoted to Atlantic music past, present, and future. I want to thank Craig and Julie for their amazing support of the project and for giving me this opportunity to turn a personal passion into an actual part of my job. It doesn’t get much better than that.”