BDSradio Gets Boost From Play MPE
• Nielsen is launching a new feature in its BDSradio product that will allow radio stations and programmers to access broadcast-quality audio files from Play MPE. This new integration allows Nielsen Music customers to tap into Play MPE’s extensive release catalog from the industry’s biggest record labels as well as countless independent labels, directly from the BDSradio platform.
“BDSradio has been providing a competitive edge for radio programmers for years,” said Adam Foster, Product Quality Director, Nielsen Music. “With the integration of Play MPE, BDSradio subscribers can rely on our end-to-end solution to conduct market research, curate song lists, manage rotations and now download high quality songs without switching platforms.”
Fred Vandenberg, President & CEO of Play MPE, said, “Developing effective tools for the music industry is at the core of our business,” said. “Play MPE has been a driving force in music promotion and delivery since the beginning of the digital revolution. The integration of Play MPE and BDSradio helps provide instant access to the content programmers want, when they want it.”
BDSradio monitors airplay from more than 2,000 stations across the U.S., Canada, Mexico and Puerto Rico. Since developing its proprietary technology, Play MPE has delivered over 871 million releases to an engaged community of more than 152,000 members worldwide. The addition of this integration continues to build on providing greater access to Play MPE content.