Herring Dialing Back At Triple Tigers
• Triple Tigers Records announced that Co-President Kevin Herring is stepping down from that position, effective immediately. He will continue to serve as a strategic advisor during an extended period, focusing on A&R and overall label strategy.
In making the announcement, Triple 8/Triple Tigers Founding Partner George Couri said, “This label has the best batting average of achieving radio No. 1s in Country music history. That is because of the team that Kevin put together and led. We are so grateful he’s agreed to stay on in this new capacity.”
Herring began his music industry career in radio in 1981 at WWWW (W4)/Detroit before transitioning into record promotion, going on to hold leadership roles at Mercury, Disney’s Lyric Street, Warner Music Nashville before joining Triple Tigers as SVP of Promotion in Jan. 2017. He was elevated to Co-President alongside Annie Ortmeier in Sept. 2023.
Over the course of his career, Herring has been instrumental in the success of countless No. 1 hits and the careers of superstar artists including Johnny Cash, Toby Keith, Shania Twain, Rascal Flatts, Blake Shelton, Dan + Shay, and most recently, Ella Langley, Russell Dickerson, and Scotty McCreery.
“This is the first step toward retirement for me,” Herring remarked. “I’m grateful for the chance to step back and play a support role that allows me more control of my own schedule, including more time with my wife and grandson, while still coaching staff and fostering artists’ careers with Triple Tigers.”
Your good wishes can be shared with Herring at Kevin@tripletigers.com.
