98.5 The Bull Palm Springs Hires Mary Lockrem

• Connoisseur Media Palm Springs is excited to welcome market veteran Mary Lockrem as the new midday personality on Country KDES-FM (98.5 The Bull).

Already a very familiar voice to Coachella Valley listeners, Lockrem spent the past four years as morning co-host across the street on Marker Broadcasting Country KPLM (Big 106)/Palm Desert.

Regional VP Sommer Frisk commented, “We’re intentionally building a team of difference-makers, and Mary is exactly that. She’s an accomplished broadcaster with an authentic voice, a winning spirit, and a passion for serving her community. We’re proud to welcome her to Connoisseur Media Palm Springs and excited for our listeners to spend their middays with her on 98.5 The Bull.”

Operations Manager Todd Violette added, “Mary is a fantastic addition to our team and a great fit for 98.5 The Bull. She brings experience, personality, and a genuine connection to our community that listeners will hear every day. We’re excited to welcome her to Bull Country and can’t wait for our audience to get to know her.”

“I’m honored to join Connoisseur Media,” Lockrem said. “I believe great radio is authentic, makes people smile, and brings the community together. I’m excited to be part of such an incredible team and can’t wait to connect with listeners across the Coachella Valley every day on 98.5 The Bull.”