Benztown, P1 Launch COVID-19 FB Group
• Benztown has partnered with P1 Media Group to launch a new Facebook Group for all radio stations around the world to collect and exchange ideas on how they are dealing with coronavirus (COVID-19).
The group, called “Coronavirus Radio Ideas” is open to radio pros looking to collaborate with others during these complex times to use their station platform to best serve their listeners, advertising partners and community at large.
Andreas Sannemann, CEO of Benztown, said, “Today, the radio industry is here for people in communities around the world, just as it has been through good and bad times over the years. We are glad to be able to bring together radio professionals across the globe through this new Facebook page and meeting place. We are hoping that it will serve as an inspirational space for radio stations to connect around the Coronavirus by sharing their creative concepts, sparking new ideas in the process that will ultimately help people.”
Ken Benson, Partner, P1 Media Group, noted, “We can do so much more together than separately. This terrible pandemic is presenting an opportunity for radio to educate, inform and even entertain listeners like never before. We hope this Facebook Group will empower the international radio community to come together and exchange their ideas and experiences as we work to serve our communities.”
To give you an example of the types of ideas that can be shared and accessed through the “Coronavirus Radio Ideas” Facebook Group, 183 European radio stations collaborated to produce this uplifting video below. For more information, please contact Susan Aksu at sa@benztown.com or 818-842-4600.
