LiveOne Acquires Gramophone Media
• LiveOne, the owner of LiveXLive, PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions, announced that it has completed the acquisition of Gramophone Media, Inc., a New York City-based artist and brand development company comprised of boutique agencies, which specializes in representing aspiring artists and offering services in PR, strategic marketing, brand positioning, graphic design, and social media management. The company is known for its innovative work discovering and breaking international acts like K-pop sensations BTS & Monsta X, as well as its unique approach to public relations and artist development.
As part of the acquisition, Gramophone’s President, Founder and sole shareholder, Eshy Gazit, as well as its co-Founder and COO Patrick Ermlich, will remain as the company’s senior leadership team, and Gramophone will operate as a stand-alone wholly-owned subsidiary of LiveOne.
Robert Ellin, LiveOne’s CEO & Chairman, commented, “The acquisition of Gramophone creates a new and exciting business vertical for LiveOne. By discovering and managing artists, LiveOne can present Gramophone artists the opportunity to immediately and dramatically increase their exposure by being featured on our vast consumer-facing platform of livestream, pay-per-view, podcasting, and OTT channels. We are also excited to add Eshy Gazit and Patrick Ermlich to the LiveOne team and we look forward to building Gramophone into a music industry force.”
Eshy Gazit noted, “I’m thrilled to continue Gramophone’s trajectory with LiveOne. We will work closely with the platform to support emerging artists that need guidance, resources and exposure. As a former artist myself I know how hard it is to navigate your career, and we are here to help in these crucial stages.”