ESPN Los Angeles Teams Up With USC
• Good Karma Brands and KSPN-AM (ESPN Los Angeles 710) announce a groundbreaking partnership with the University of Southern California (USC), becoming the official broadcast home of USC Athletics, including USC Football, and Men’s and Women’s Basketball.
“We are thrilled to partner with USC Athletics and bring game coverage to our passionate audience in Los Angeles on ESPN LA 710 AM and beyond with the opportunity for fans to tune in on the ESPN LA app,” said Sam Pines, Market Manager for ESPN Los Angeles and VP of Good Karma Brands. “USC has a rich tradition of excellence in sports, and we are committed to delivering the high-quality coverage for Trojans fans.”
“We’re excited to collaborate with ESPN LA 710 AM to advance the USC Athletics brand and connect with fans across the Greater Los Angeles media market,” said Jennifer Cohen, USC Director of Athletics. “As we move into a new era of Trojan Athletics, identifying partners who can help us provide our student-athletes with the platform to make their mark on collegiate athletics and reach new generations of supporters is critical. From the addition of play-by-play coverage for our women’s basketball program and Spanish language coverage for football, to the reach and brand equity established by ESPN Radio in Los Angeles, we’re confident this partnership will help us achieve our goals.”
ESPN LA 710 AM also offers exclusive play-by-play coverage and insider access to the Los Angeles Rams, Lakers, Angels, and LAFC.
