Lara Dua-Swartz Named PD, WUGA/Athens, GA
Prior to moving to Athens, Dua-Swartz worked in New York City at the now former ALT 92.3, WPLJ and 92.3 NOW (as “Lars“), and spent seven years at iHeartMedia Top 40 WIHT (HOT 99.5)/Washington, where she did late-nights and later, middays as “Vibegrrl.”
Commenting on her new position, Dua-Swartz said, “I’m so thrilled and beyond grateful for the opportunity to help WUGA expand its audience across Athens-Clarke County and Northeast Georgia. I have always longed for a chance to marry my skill sets in a way that will allow me to really give back to my community, and this position embodies that wholly.”
Dua-Swartz succeeds Martin Matheny, who exited WUGA in August after 12 years with the station.