PD Stripes For Mica Cadena
• Another day brings another exciting Dick Broadcasting Company promotion — today’s lucky winner is Mica Cadena, a.k.a. “L.A. Rocks,” who has been elevated from “Acting” to “Official” Program Director of Active Rock WXQR (Rock 105.5)/Greenville-New Bern-Jacksonville, NC.
In making the announcement, DBC VP of Programming Jason Goodman said, “It was an obvious decision to promote Mica to PD of WXQR as she was doing the role already. WXQR has been on the air for 40 years, and recently Mica has lead WXQR to its highest ratings ever!” Market Manager Tony Denton concurred, saying, “Mica is a true success story! She started with our company as an intern six years ago and has worked hard and learned a lot. She is a true Rock fan! That, along with her work ethic, made us turn to her when this opportunity became available.”
Cadena commented, “I’m truly honored that DBC believes in me to keep the rock alive in ENC. On Day 1 of my internship I knew this was what I wanted to do for the rest of my life.”