Promotion-Palooza At Bonneville Bay Area

• It’s a veritable shower of programming stripes emanating from Bonneville’s Bay Area cluster, as Director of Programming Operations Brian Figula bestows well-deserved promotions upon three staffers, (l-r): Richie Brown, Hope Bidegainberry and Edwin Herrera.

Figula noted, “Richie Brown has proven that he can not only execute day-to-day programming for Classic Rock KUFX (98.5 The Fox)/San Jose, but also generate great ratings as well. He’s been a key asset to building the Highway 1 brand and developing label relationships alongside Edwin. Richie is officially named the Assistant Program Director for KUFX and Highway 1.” Submit Triple A, ALT and Rock product to rbrown@bonneville.com.

Assistant Operations Director Hope Bidegainberry now adds MD duties for AC KOIT and Urban AC KBLX/San Francisco. Figula noted, “KOIT has consistently been the most-listened-to radio station in the market, and Hope has played a key role in the daily music product. A much-deserved title upgrade!” Labels may submit AC, Urban AC and Gospel product to hbidegainberry@bonneville.com.

Rounding out these upgrades, Herrera, who currently handles programming producer responsibilities for KOIT and KBLX, will add MD stripes for Triple A Highway 1 (KOIT-HD2). Figula said, “Edwin has been super at developing relationships with the music industry, has a strong ear for new music and is executing our strategy flawlessly. Edwin will continue to produce audio and video content for the programming department and will soon take on additional support initiatives.” Labels may submit Triple A and ALT music product to hherrera@bonneville.com.

Figula added, “Every day the Bonneville Bay Area programming Team strives to build up, connect, inform and celebrate families and communities. Richie, Hope and Edwin are on the frontlines of executing these purposes daily. Congrats on your new titles and responsibilities!”