United Stations Teams With SportsGarten
• United Stations has teamed up with SportsGarten Network (SGN) for the national syndication of both long and short-form programming. The initial programs to be distributed to radio stations and sold to advertisers by United Stations are the sports-wagering weekend show Wanna Bet?! Weekend Edition and a weekday feature, SGN Best Bets. In addition to affiliates secured by United Stations, the shows will also be heard on Gow Media’s SportsMap Radio. Both shows are hosted by Tom Barton, a well-known sports analyst who has hosted sports programming on national radio and television and helped to build the ESPN sports radio brand. Barton has been a fixture in Las Vegas radio for over 10 years and a sports-talk host on Fox Sports who was dubbed “The Honest Handicapper” by Gaming Today.
“We are excited to be working with United Stations and Gow Media’s SportsMap,” said SGN Founder & CEO Gary Pollakusky. “The time is now for strong sports talk programming that incorporates respected wagering information. Sports wagering has already been legalized in 19 states plus Washington, D.C., and there is potential for an additional 20 states to be added as early as 2021. We’re proud that, at this crucial time in the growth of this industry, SportsGarten Network is laser-focused on delivering sports entertainment content that incorporates credible wagering intelligence.”
Stefan Jones, United Stations’ VP of Affiliation, added, “We’ve been following the trends and searching for the right collaborators in the sports wagering space, and we’re excited about this launch with SGN and SportsMap. They both have credibility and they both have an understanding of radio making them perfect partners.” For more info on either show, email sjones@unitedstations.com.