Ohneswere Joins Island, Head Of Creative Strategy

Island Records welcomes Shahendra Ohneswere as Head Of Creative Strategy. In this newly created position, Ohneswere will lead the overall creative strategy (including multi-platform content, art, and video) as well as digital marketing initiatives across the iconic label. Based in New York, Shahendra will report directly to Imran Majid and Justin Eshak, Co-CEOs of Island Records.

Eshak said, “Shahendra has carved out a unique position in the industry and helped orchestrate some of biggest global breakthroughs of the past decade.” Majid said of Ohneswere, “He brings a creative and innovative approach to storytelling through visuals and aesthetic in all of his work. Shahendra is an invaluable addition to the Island family.”

Shahendra joins Island Records from Columbia Records, where he had served as Senior Vice President of Content Development & Co-Head of Digital Marketing since 2018. Prior to Columbia, Shahendra was Senior Vice President of Creative Marketing at Roc Nation.

“The start of my love of music began with Island Records,” Ohneswere noted. “Joining the next generation at Island gives me the opportunity to bring my background and experience to the forefront of Island’s legendary artist roster and unmatched staff. My career has been building to this moment, and I look forward to working closely with Imran and Justin to reach the highest heights we can accomplish.” [Photo Credit: Meredith Truax]

Ohneswere Joins Island, Head Of Creative Strategy