Island Executive Action
• Natasha Kilibarda has been promoted to Vice President, Marketing and Creative Strategy for Island Records.
The announcement was made by Jay Schumer, Island EVP, Head of Marketing & Business Development, who said, “Natasha is one of the most passionate and creative marketers in music. The relationships she has with her artists and managers speak for themselves. Her promotion couldn’t be more deserved.”
In a joint statement, Island Records’ co-CEOs Justin Eshak and Imran Majid, said of Kilibarda, “There’s no one we trust more to dive in, understand, and execute an artist’s creative vision. Her well-earned promotion ensures stability for the Island roster and provides reassurance that our artists’ passion is met with the dedication required for generational campaigns.”
“Nothing drives me quite like understanding the depths of an artist’s vision,” said Kilibarda, who joined Island Records in 2022 after six years at Warner Music Group as Director, Marketing & Artist Relations. She added, “To roll up my sleeves, dig in, & relentlessly work alongside them turning one dream after another into reality. I’m so grateful to Jay, Justin, and Imran for the opportunity to continue doing what I love most.”
The New York-based Kilibarda will continue leading campaigns for Sabrina Carpenter, Chappell Roan, Remi Wolf, Brittany Howard, and other Island Records acts. [Photo Credit: Nagina (Nae) Lane]
