HEY NOW Enhanced With Ames & Ramsey
• HEY NOW Records is gearing up its creative approach to the music industry by expanding its roster. To that end, the label welcomes Dilan “Hef” Ames as Vice President of A&R and Alyssa Ramsey as Director of Artist Development.
Ames has worked at Alamo Records, 10K Projects and most recently, Elektra Music Group. “‘Hef’ is less worried about the genre label than how people are responding to the songs,” says Kris Lamb, HEY NOW President & Co-Founder. “Based in Los Angeles, he’s relentless in searching the internet, talking to tastemakers and music lovers to find artists long before they break out. He’s a big believer that getting involved early can accelerate the creative process, in addition to identifying the audience and growing the passion factor from the earliest moments.”
Ramsey is a UT graduate with a Master of Arts in Music Business from the Berklee College of Music worked at Red 11 Music and Rodeo Austin before relocating to Nashville to work at Anthem Entertainment and Play It Again Music Group as Manager of Label Services. “In today’s fast response world, Alyssa’s diverse experience allows her to consider the best ways to develop talent from many perspectives,” Lamb remarked. “She is a ninja who understands release strategies, artist branding, and how to track growth in a way that sustains forward movement.”
To maximize potential and embrace a broad reach, HEY NOW is also deploying two consultants who will work in tandem with Ames and Ramsey to make even more signings possible without sacrificing the artist development work necessary.
“There is so much talent out there, and you want to know that you’re taking a meaningful look at as many deserving artists as possible,” Lamb said. “We also want to — once we identify who is a fit for HEY NOW — put our absolute, total efforts behind every single artist. By deploying consultants, that means once artists join HEY NOW, they get the full benefit of Alyssa and Hef; but it also means we have more eyes on the prize, creating the strongest possible roster.” [Ames Photo: Zach Wesner / Ramsey Photo Courtesy of HEY NOW Records]
