IBA & Vipology Re-Commit
• Ron Stone, CEO of the Independent Broadcasters Association (IBA), which currently represents a membership base of 1,500 radio stations is pleased to announce that it has signed Vipology to a multiyear contract extension as its exclusive digital consultant and partner, offering an exclusive IBA member website with original daily content, ad-serving software, and feature rich Alexa skills at a significantly reduced members-only pricing.
In the IBA’s first year, Vipology created the IBA member website, scheduled and moderated over 60 Info-Webinars, and built the technology and managed its IBA National Contesting, which has so far generated over $1 million in NTR for IBA members. Vipology will continue to oversee the expansive digital efforts of the IBA in a consultancy role, while creating the digital ecosystem of the IBA in developing a unified strategy designed to attract national, digital ad revenues and partnerships.
Chris Peaslee, CEO of Vipology noted, “We are thrilled to continue to work with the IBA, dedicated to the digital success of the IBA and its members, offering the latest digital solutions at the industry’s lowest prices. We’re proud to be standing side by side with Ron and IBA members.” Stone commented, “There would be no IBA without Vipology’s vision, technology and execution. I’m thrilled to continue to have Vipology on board to advise and provide the best digital products and services.”
To join the IBA, visit iba.media or reach out to Ron Stone at ronstone@iba.media. [Full Disclosure: RAMP is also a satisfied client of Vipology, which designed and built RAMP247.com]
