Holmberg Named Dir./Marketing, BBR Music Group
• BBR Music Group has promoted Matthew Holmberg to Director of Marketing. In his newly enhanced position, Holmberg will manage projects for the label group’s roster, including Jason Aldean, Chase Rice, Dustin Lynch, Elvie Shane, Jelly Roll, King Calaway, Kolby Cooper, Lainey Wilson and more.
Homberg reports to JoJamie Hahr, SVP of BBR Music Group, who said, “Matthew is the perfect fit for this role. His passion, creativity and attention to detail is unmatched. He is so loved by our artists and their teams, and we are so thrilled to have him dig in!”
Most recently Holmberg served as Manager of Group Strategy, Syndication & Secondary Promotion, where his responsibilities included assisting Renee Leymon, VP of Radio Syndication & Group Strategy, with syndication and radio chain group strategy for the label group, building and maintaining relationships with key syndicated partners, and creating and executing satellite radio tours, live virtual radio tours, syndication/media days and content days.
Holmberg first got his foot in the door with BBRMG as an intern in 2013 while attending Belmont University, graduating in 2014 with a Bachelor of Business Administration, Music Business. Since formally joining BBR in April 2017, Holmberg has worked as a Promotion Coordinator, Manager of Secondary Promotion and a Catalog Coordinator in publishing. Holmberg is now on the job and can be congratulated at matthew@bbrmusicgroup.com. [Photo credit: Cody Heckber]
