National Upgrade For Black River’s LaJack
The announcement was made by Black River VP of Promotion Bill Macky, who commented, “My goal when we hired Kellie was to bring her into the National position. She’s a natural leader, and her passion for our artists and team-first attitude have all contributed to this well deserved promotion. She will continue to manage her territory for us while taking on additional responsibilities.”
LaJack joined Black River in April 2024 as Director of Promotion, Northeast, transitioning from her previous role as Sr. Director of Promotions & Marketing at 16camino. Earlier stops include Nat’l Director of Promotion for Dreamcatcher Artists, and Regional Radio Promotions Manager at 19th & Grand, Reviver, and Cold River Records.
“A heartfelt thank you to Gordon Kerr, Rick Froio, and Bill Macky for blessing me with this incredible opportunity,” said LaJack. “I’m truly grateful to be part of such an amazing company, surrounded by a team and a group of artists who have welcomed me like family. I won’t let you down!”
LaJack can be congratulated at klajack@blackriverent.com. [Photo Courtesy of Black River Entertainment]