Condolences: ‘Mister Ed’ Lambert
Lambert’s most recent radio stint was a 5 1/2-year run as OM for the Bend Radio Group in Bend, OR and PD of No. 1-rated Country KSJJ until June 2012. After that he had relocated back to Texas, and then to Arizona, while doing some consulting.
Lambert’s lengthy resume includes such illustrious call letters as KHKS and KPLX/Dallas, KZZO and KWOD/Sacramento and WZEE (Z104)/Madison, to name a few. Probably his most noteworthy stop was an eventful late ’80s/early ’90s stint as MD at KDWB/Minneapolis, hired by then PD Brian Philips. “Mister Ed was outrageously fun and larger-than-life,” said Philips, now EVP, Content & Audience for Cumulus Media. “Ed was an irresistible, lovable character and soulful human being. Below his comical, self-deprecating surface, he was a true radio warrior. He loved being on the radio, and behind the scenes, he was a master practitioner of music scheduling. He would infinitely finesse music logs by hand and he sweated the segues.” Nearly a decade later, Philips and Lambert were reunited at WWWQ (Q100)/Atlanta.
Here’s a vintage photo of a KDWB/Janet Jackson meet-and-greet: Pictured, (l-r): Philips’ guest Gaye Ramstrom of WMMS/Cleveland, Mister Ed, Brian Philips, Janet Jackson, Promotions Director Paul Williams and morning co-host Lee Valsvik. [Photo courtesy of Paul Williams]