Futuri, Alpha Media Mind-Meld
• Futuri Media, a global leader in SaaS technology designed to drive audience and revenue growth for broadcasters, announced a wide-ranging partnership with Alpha Media that empowers Alpha Media’s 228 radio stations with multiple tools from Futuri Media’s audience engagement suite.
All Alpha Media stations will now have access to podcasting system POST, which instantly turns broadcasts into PPM-encoded on-demand audio, complete with fully licensed images and distributes on multiple platforms; and customized Alexa Skills, enabling all stations to make streams, on-demand content, and interactive features accessible in the hugely-growing Alexa-enabled device market. More than 50 select Alpha stations will also have access to TopicPulse, Futuri’s revolutionary story discovery and show prep tool that analyzes social media and 100k+ sources of verified news and information to deliver audience-specific insights.
Daniel Anstandig, CEO of Futuri Media said, “Alpha Media is a fast-growing, diverse media company, and it’s a privilege to extend their brands’ reach and engagement as their technology partner. Marrying Alpha Media’s content and local media expertise with Futuri’s audience engagement technology gives their brands reliable, real-time consumer intelligence and distribution on multiple key platforms, like smart speakers. We look forward to powering their programming innovations.”
Alpha Media President/CEO Bob Proffitt commented, “Like Alpha Media, Futuri Media prioritizes quality and innovation, and you can see that in their products. That made this partnership a natural fit. I was impressed by Futuri Media’s commitment to training services, round-the-clock support, and ongoing consultation. They understand the industry and how to engage fans of every demographic.”