Behind The Song: A Story
Our pals at Benztown just launched Behind the Song for the Classic Hits format — 30-second audio documentaries that give listeners a comprehensive look at the stories behind the biggest Classic Hits songs of all time. This new entry in the Behind the Song series joins Benztown’s Behind the Song audio documentaries for the Classic Rock format (available in Westwood One’s Avalanche library), and Classic Country (available in Westwood One’s Horsepower library).
The Behind the Song stories are intertwined with the music and roll right into the song itself, giving listeners a continued look into their favorite music and giving stations turnkey content directly related to the core artists of the station. Each category will be updated weekly moving forward, for a complete library of stories behind the top 100 songs in each genre.
Justin Case, Benztown’s Director of Programming and Imaging said, “All of our favorite classic hits have catchy lyrics and grooves that make you do weird things on the dance floor, but they’re also classic because of their stories! Ray Avila and KC Styles did a fantastic job of bringing these stories to life. Classic Hits listeners will be even more engaged now that they know that Sly Stallone personally called Survivor to get ‘Eye Of The Tiger’ made!” For more info about the Behind the Song series or any other fine Benztown product, visit benztown.com or contact Masa Patterson at 818-842-4600 or mp@benztown.com.
