Criswell To Run Cumulus Shreveport

• Cumulus Media has appointed Aaron Criswell as the new VP/Market Manager of the company’s five-station group in Shreveport/Bossier City, LA — Country KRMD, Hot AC KQHN (Q97-3), Urban KMJJ, Urban AC KVMA (Magic 102.9) and Sports-Talk KRMD-AM (100.7/1340 The Ticket).

Criswell (left) is an 18-year media industry veteran who segues from the VP/GM post with Adams Radio Group in Las Cruces, NM. Prior to that, he was Sr. Media Consultant and Sr. Marketing Manager for CBS Radio Sacramento and Market Manager for Mapleton Communications in scenic San Luis Obispo, CA. Criswell was also Sr. Marketing Manager for Cumulus Media-San Francisco, and he began his media career in the City By The Bay as Sr. Broadcast Media Buyer for Young & Rubicam/Media Edge.

Mark Sullivan, Regional VP of Cumulus Media, said, “We’re really enthused about Aaron joining our team. I’m looking forward to working directly with him and extending his long track record of success!” Criswell commented, “I’m excited for the opportunity to lead the Shreveport-Bossier City cluster for Cumulus. Based on past experiences and industry knowledge, I look forward to implementing a strategic plan to maximize ratings and revenue results. The opportunity to work alongside Mark Sullivan, Bob Walker and Mary Berner is just icing on the King Cake.”