Martinez Named SVP/MM of Entercom Portland

• Entercom Portland, OR has named Kim Martinez as SVP/Market Manager, effective immediately. Martinez is a 20-year industry pro who most recently served as Entercom Corporate Vice President of Digital Sales.

In this newly upgraded position, Martinez (left) will oversee Hot AC KRSK (105.1 The Buzz), Alternative KNRK (94/7 Alternative Portland), Classic Rock KGON, Country KWJJ (99.5 The Wolf), Adult Hits KYCH (97.1 Charlie), Sports-Talk duo KFXX-AM (1080 The Fan) and KMTT-AM (910 ESPN), 94/7 Too (KNRK-HD2) and Waterfront Blues Radio (KGON-HD2).

“We have great talent within our company and we are proud to promote from within,” said Doug Abernethy, Regional President, Entercom. “Kim is a skilled leader and we are confident that her team will benefit from her passion, vision, leadership and drive.”

Prior to her run as VP of Digital Sales, Martinez helped launch SmartReach Digital for Entercom in 2014. Martinez earlier served as General Sales Manager for Entercom Seattle. “It’s such a great time to be in radio, the No. 1-reach medium in the U.S.,” said Martinez. “I’m looking forward to joining this team and to be associated with these incredible brands that make a positive impact on the Portland community every day.”