BMAC & ACM Launch OnRamp Program
• The Black Music Action Coalition (BMAC) and the Academy of Country Music (ACM) proudly announce a new partnership to launch, sustain and support OnRamp, a guaranteed income program for 20 young, Black members of the music community, including artists and industry professionals in Nashville. The OnRamp program, focused on improving inclusivity and equity within Music City, aims to empower the next generation of leaders in the early stages of their careers by granting access to professional development opportunities, community mentorship, and other opportunities to increase personal growth, industry exposure, exclusive Academy membership panels and tentpole live events, and visibility with Academy Board members and industry leaders. Additionally, through the program, each participant will receive a $1,000 monthly stipend for one year.
Playing an active role in guiding the OnRamp program will be the members of the ACM LEVel Up: Lift Every Voice program’s 2022 cohort. ACM LEVel Up is a widely-heralded, Nashville-based professional development and enrichment program for rising leaders in Country Music, funded entirely by the ACM at no cost to participants. The two-year curriculum is designed to empower participants to play a pivotal role in expanding the horizons of Country Music into new audiences that transcend demographics and geography.
This inaugural program will initially be funded by the Black Music Action Coalition, the ACM, and industry partners, and powered by social impact agency BreatheWithMe. The organizations are encouraging corporations and companies operating in Nashville and beyond to make a financial contribution to OnRamp as a means of powering their future equity and inclusion programs. OnRamp is one of many guaranteed income programs BMAC will be announcing throughout the year.
“The Academy has a rich history of fostering diversity and inclusion in the Country Music industry both on stage and behind-the-scenes, and we see this partnership as a particularly impactful way to continue our committed work to making the statement, ‘Country Music is for Everyone’ a true reality,” said ACM CEO Damon Whiteside. “We’re excited to work with BMAC on this pivotal and transformative work for our Nashville community by increasing opportunities for young professionals from diverse backgrounds in our industry.”
“It speaks volumes for the Black Music Action Coalition and the Academy of Country Music to join forces to launch a guaranteed income program in Nashville for emerging Black artists and young professionals,” said Willie “Prophet” Stiggers, co-Founder/co-Chair Black Music Action Coalition (BMAC). “I applaud Damon Whiteside, the ACM Board and the LEVel Up team for sharing our vision and becoming true partners with BMAC on a direct impact solution that will begin to address long standing racial inequalities that exist in this country.”
“When the Academy created the LEVel Up rising leaders program, we asked them to find the most meaningful and impactful ways to welcome people into Country music, regardless of who or where they are,” said Board Chair Chuck Aly. “The Academy is proud to support OnRamp and we call on our industry friends and partners to join us in advancing this endeavor and working toward a broader, more successful and more diverse country music business.”
ACM DEI Task Force Chair & ACM Board Member Shannon Sanders remarked, “I’ve seen firsthand over the past year the commitment and passion of the ACM LEVel Up rising leaders cohort, and I commend the Academy and BMAC for coming together on this exciting new program. It’s my pleasure to stand alongside other industry leaders to support this important program, especially during Black History Month. The Academy continues to play a pivotal role in ushering in a new era in Country Music by truly supporting and lifting up those underrepresented in the industry.”
OnRamp applications will be available starting in late Spring with the program starting in June, in celebration of Black Music Month and to commemorate BMAC’s third anniversary. Interested candidates can visit acmcountry.com/onramp today to sign up for email notifications when applications are rolled out. Further details about the ACM’s LEVel Up: Lift Every Voice program is available at acmcountry.com/levelup.
