Promotions Galore At CMA

• The Country Music Association (CMA) has announced a group of recent promotions, further enhancing the vital roles across multiple teams and departments. Pictured, above, (left to right):

Michelle Kirk has been promoted to Executive Director, CMA Foundation, advancing from her previous role as Senior Director, CMA Foundation. In this new role, Kirk leads CMA’s philanthropic arm and its team, setting the CMA Foundation’s strategy and overseeing its investments in music education, programs, fundraising, partnerships and national impact. Congratulate Kirk at mkirk@cmaworld.com.

Sydnie Hickey has been promoted to Director, Lifecycle Marketing, advancing from her previous role as Senior Manager, Email Marketing. Hickey will now oversee strategy, design and copy direction while developing engagement strategies that support key initiatives including the CMA Awards, CMA Fest, CMA membership and the CMA Foundation, with a focus on driving audience growth, engagement, conversion and retention. Contact Hickey at shickey@cmaworld.com.

Reuben Schwartz has been promoted to Director, Business Intelligence, advancing from his previous role as Senior Manager, Business Intelligence. Schwartz will continue to lead CMA’s data warehouse, CRM, and dashboard efforts, providing strategic direction for the organization’s data infrastructure and standard operating procedures. He will also lead the cross-departmental Data Architecture group driving data-backed decision making across the organization. Reach Schwartz at rschwartz@cmaworld.com.

Also: Ansley Carlson has been promoted to Account Executive, Brand Partnerships, having previously served as Project Manager, Brand Partnerships, and Katie Karl has been promoted to Senior Manager, Ticketing, having previously served as Manager, Ticketing. Carlson can be contacted at acarlson@cmaworld.com, and Karl is available at kkarl@cmaworld.com.  [Kirk & Karl Photos: Dan Chuma/CMA • Hickey, Schwartz & Carlson Photos: John Russell/CMA]