Moxey Announces New Label Group
• Patrick Moxey, founder and former CEO of famed dance label Ultra Records, announced details of his new label group and has signed a new, worldwide deal for two key record labels with Warner Recorded Music. The agreement encompasses the acclaimed hip-hop & R&B label Payday Records and the newly created Helix Records, with Warner Recorded Music handling global digital distribution via ADA Worldwide, and includes the option for the parties to co-sign new repertoire.
Helix Records, the group’s new flagship electronic dance music label was officially launched this week at Miami Music Week and has already signed several high-profile new artists including renowned electronic duo Snakehips, British-Australian band AR/CO, legendary house DJ/producer Marshall Jefferson, and tech house maven DJ Susan. Helix and Payday Records have offices in L.A., New York, and London with a 36-person team covering marketing and promotions in Canada, Sweden, Germany, France, and Australia. This includes a dedicated synch team in each of those offices.
Moxey said, “This new alliance with Warner Music heralds an exciting new phase for our recording activities. With a brand new label Helix Records, which will be a multi-territory independent home for the world’s best new electronic dance music from day one, alongside Payday Records, which is celebrating three decades as the leading independent hip-hop label, we are in great shape to move forward with our next adventures! This new alliance with the team at Warner will ensure our labels and the artists we represent get the best global distribution and opportunities available and we are also looking forward to pooling our strengths and collaborating on signings, remixes, and more.”
Max Lousada, CEO, Warner Recorded Music, said, “At Warner, we provide an environment where creative originals, maverick thinkers, and independent spirits can thrive and break new ground. Patrick and his team have built some of dance music’s most influential brands. They’ve discovered diverse, distinctive talents, and taken a bold, entrepreneurial approach to developing their careers. We’re very happy he’s chosen to partner with us to begin Payday’s next chapter as well as create a dynamic new identity with Helix.”
Cat Kreidich, President of ADA Worldwide, said, “I’ve known Patrick for years and I’m looking forward to bringing together his amazing roster of artists and his brilliant team with our global expertise, tools, and services. We’re excited to both amplify the iconic Payday label and help spearhead the launch of his new venture. This is exactly the kind of relationship that makes ADA tick, one that unlocks a whole new world of possibilities, and gives artists the power to pioneer the future of music.”
