Promotion In Mastrianni’s Wheelhouse
• BBR Music Group is thrilled to announce the hire of Lisa Mastrianni as Director of Midwest/Southeast Promotion for Wheelhouse Records.
In her new role, Mastrianni (left) will promote releases by the Wheelhouse roster of Blanco Brown, LOCASH, Elvie Shane, Kolby Cooper, Chayce Beckham and Madeline Merlo to Country radio.
Mastrianni joins the Wheelhouse crew following recent radio promotion stints with Monument Records and Riser House. Before making the career move to Nashville, Mastrianni got her music industry start on the Pop/Rock side of radio promotion with stops at Warner Bros., Capitol and Interscope Records.
In her new position, Mastrianni reports to Ken Tucker, VP of Wheelhouse Records, who remarked, “Lisa is a seasoned veteran with an enthusiasm, work ethic and professionalism that instantly elevates our team. It takes a special person to be part of Team Wheelhouse and Lisa is the perfect fit.” Mastrianni is already on the job and can be reached at lisa@wheelhousebbrmg.com or 415-902-9400. [Photo credit: Jessica Crans]
