BRANDING/MARKETING – Page 400 – RAMP

Hey, Isn’t That….

April 16, 2018April 15, 2018 kevincarter

• You never know who you might run into at the NAB Show in Las Vegas — for example, last

AWARDS BRANDING/MARKETING CONVENTIONS FRONT PAGE

Elvis Achieves Gold Status

April 9, 2018April 9, 2018 kevincarter iHeart, iHeartMedia

• To celebrate Elvis Duran‘s induction into the NAB Hall of Fame on Monday evening in Las Vegas, Sierra Automated

BRANDING/MARKETING FRONT PAGE HOT AC

KDMX Paints The Town P!NK!

April 9, 2018April 8, 2018 kevincarter iHeart, iHeartMedia

• For two days late last week iHeartMedia Hot AC KDMX (102.9 NOW)/Dallas teased the hell out of the market by

BRANDING/MARKETING CONVENTIONS FRONT PAGE RESEARCH

Kipper McGee — In Person!

April 9, 2018April 8, 2018 kevincarter

• Veteran radio programmer and consultant Kipper McGee announced that the 2nd printing of his book, Brandwidth: How Big Broadcasting is

ALTERNATIVE BRANDING/MARKETING FRONT PAGE

KKDO Rebrands As ALT 94.7

April 6, 2018April 8, 2018 kevincarter Entercom

Entercom Alternative KKDO/Sacramento has undergone a weekend rebranding project, dropping its longtime “Radio 94.7” handle in favor of “ALT 94.7,” Sacramento’s

BRANDING/MARKETING FRONT PAGE MORNING SHOWS SYNDICATION

Go Ahead… Ask Alexa

April 4, 2018April 3, 2018 kevincarter

• Benztown will market and distribute “Ask Alexa,” a new daily episodic short radio feature from Tracy Johnson Media Group,

BRANDING/MARKETING COUNTRY FRONT PAGE

Bull Busts Into Seattle

April 3, 2018 kevincarter

• At 9am PT, Hubbard Radio announced yet another development in the ongoing evolution of its four-month-old Seattle Country outlet

BRANDING/MARKETING FRONT PAGE TRIPLE A

March Music Madness Reigns!

March 30, 2018March 29, 2018 kevincarter

• For the past five years, Minnesota Public Radio Non-Comm Triple A KCMP (The Current)/Minneapolis has put its own twist

BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE

BMLG Ups Two In Marketing

March 29, 2018 kevincarter

• Big Machine Label Group announced two promotions — Katherine Susemichel has been elevated to Director, Project Management and Molly

ALTERNATIVE BRANDING/MARKETING FRONT PAGE PROGRAMMING

Halloran’s Badass ‘Borderless’ Station

March 28, 2018March 28, 2018 kevincarter Inc.

• Longtime professional San Diego radio broadcast guy Michael Halloran is making final preparations to light the proverbial fuse on